June Favola Five
May 2024

By Cait McNamara

There has truly been a whirlwind of changes in the social media world recently, from hiding likes to launching new stickers. Here are the top five social media updates you don’t want to miss: 

  1. X is Entering its Incognito Era

In a bold move to hide user interactions, X (the artist formerly known as Twitter) has taken the lead from Instagram and decided to remove likes on all posts. So, no more stressing about how many likes your tweet got, now it’s all about those meaningful interactions. Looks like X is trying to bring a bit more chill to the platform and make it less of a popularity contest. Stay tuned to see how it plays out.  

  1. Pinterest Knows What’s Hot

Pinterest has released insights into key summer trends and emerging Gen Z user behaviors, demonstrating its commitment to staying ahead of the curve. From eco-friendly living to DIY crafts and the latest in summer fashion, Pinterest is your go-to for what’s cool right now. Get the full lowdown on the latest trends with this report and this one too. Time to get pinning. 

  1. Instagram Adds New Interactive Stickers

Instagram just got a whole lot more interactive. With four new sticker options to choose from, you can make your content even more engaging. The stickers include: 

  • Add Yours Music sticker – Users can add their own tracks 
  • Polaroid Frame for stories – A cute new frame to spice up your stories
  • Reveal sticker – The image will only be made visible when the viewer sends the creator a DM 
  • Upgraded Cutouts sticker – An improved way to create cutouts

We’ve been enjoying giving them a try and can’t wait to see what other new releases Instagram has in store.  

  1. UMG Music is Back on TikTok

TikTok and Universal Music Group (UMG) have officially kissed and made up, meaning UMG’s massive music library is finally back on the platform. Huge for music lovers and content creators alike, now you can add your favorite tracks to your videos and get those creative juices flowing. 

  1. No More Getting Fooled by AI

Both LinkedIn and TikTok have introduced new measures to label AI-generated content, aiming to enhance transparency and trust on their platforms. In a world where AI is creating more and more of what we see, these labels help you know what’s real and what’s robot. And hopefully we (and Katy Perry’s mum) won’t be fooled by any more AI-generated Met Gala looks (even though it was still the best fit of the night). 

From making platforms more authentic and engaging to bringing back beloved music tracks, there’s a lot to look forward to next time. See you next month for another round of Favola Five updates. 

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